Know what every sale actually earned.
List an AliExpress product on eBay in minutes. SellFalcon then watches the supplier every day with your computer off, and shows the profit after eBay's fees.
Sign-up is closed: accounts are set up by hand, one at a time. See the plans
What would you actually keep?
Your supplier's cost with postage in it, against eBay UK's business-seller fees for most categories: 12.9%, the 0.35% regulatory fee and 30p an order (40p over £10), before VAT.
Four steps, then it runs on its own
Link your eBay and AliExpress accounts once. Everything after that happens on our servers, with your computer off.
Paste the product link
Paste an AliExpress link and it lands here: every variant with its own price, stock and photo.
Our servers fetch it through your linked AliExpress account. The browser extension is optional, for the occasional product AliExpress will not hand over without a logged-in tab.Finish the listing
A title inside eBay's 80 characters, item specifics filled in, and a price that still pays you after the fees.
Profit, return on cost and margin update as you type. Work out my price fills in a figure that keeps the margin you asked for, and the loss guard will not let you publish below it.Publish to eBay
Straight into your own eBay account through eBay's own API. No copy-paste, no second tab.
If eBay rejects something you get eBay's own words for it, and the listing waits as a draft you can fix rather than failing quietly in the background.Let it watch
Daily supplier price and stock checks, hourly order syncing, on our servers, with your computer off.
A price rise becomes an alert with a suggested new price: Apply or Dismiss, never done for you. A page that failed to load is never treated as a product that died.Five years of dropshipping. Five problems nobody fixed.
Not a guess at what sellers need: the things that cost our founder money while he was the one selling. Pick one.
Every problem on that list has cost me money, most of them more than once. So the tool asks before it touches your prices, says plainly when it is not sure, and when you write to support, I am the person who reads it.
Three screens you will live in
Today
What changed overnight and what needs a decision. Nothing is done for you.
Listing editor
Profit updates as you type. The loss guard will not publish below the margin you set.
Inbox
The order sits above the message, so the answer is already in front of you.
What we will not pretend
Every line on this page has to stay true in every state the product can be in. So the limits go here too.
What works today, and what comes next
Written down instead of hinted at. Nothing goes on sale until it exists.
- Paste an AliExpress link: every variant arrives with its own price, stock and photo
- AI titles inside eBay's 80 characters, plus description and item specifics
- Profit rules with eBay's fees built in, and loss guards before publish
- Cloud monitoring that runs with your computer off
- Order sync and true profit, per listing and per month
- Buyer messages with the order in front of them
- Bulk supplier linking: a hundred existing listings at once
- Searching your whole message archive on our servers, not just the threads on screen.
- A way to pay: no provider is connected today, so accounts are granted by hand rather than bought
- eBay US, and the other big eBay marketplaces after it
- More suppliers than AliExpress alone
- Repricing that watches your competitors, not just your supplier
- An order-to-supplier strip: the buyer's address, the variant and the cost, ready to place at the supplier
- The extension on the Chrome Web Store, so installing it is one press instead of a folder
Pricing without games
Everything is included on every plan; the difference is how many team seats you need. No figure is typed on this page, and none is guessed.
There is no payment provider connected today, so nothing can be charged and nothing is for sale: accounts are complimentary, granted by a person and dated, with nothing to pay. When that changes, every plan shows its exact price, from the provider, before anything is charged.
- Unlimited listings, drafts and AI writing
- Daily price and stock monitoring, with your browser closed
- Orders sync and true profit tracking
- Buyer messages, returns, questions and the daily attention list
- No keys to sign up for or paste on the website, you approve eBay on eBay's own page
- Direct support from the maker
Honest answers
The questions people actually ask, answered the way we would want them answered.
Something else? Ask us →Yes, once you have linked your AliExpress account. The daily supplier price and stock check runs on our servers, and so does the hourly sync of your eBay orders, returns, messages and traffic, so your computer can be off. The browser extension is not part of that: it is optional, and only reads the occasional AliExpress product our servers cannot fetch, because that page opens only in a logged-in tab. The honest limit: a listing is only watched once it is linked to its AliExpress product. SellFalcon links everything it publishes for you; listings you already had on eBay need linking once, one at a time or in bulk, and the dashboard says how many are still unwatched.
Sourcing from AliExpress, selling on eBay UK. That's what's built and tested today. Support for other eBay sites is planned, and we won't claim a marketplace works until it actually does.
We hold what the tool needs to work for you, and nothing else. When you connect eBay, eBay hands us a token for your account: that token lives on our servers, encrypted, because the daily supplier watch, the order sync and publishing all run there with your computer off. Your listings, orders and costs are mirrored in your account so the dashboard and the profit figures have something to show. Your eBay password never reaches us, the AI writing on this website runs on our key, so there is no key for you to supply, and your card details are handled by our payment provider and never touch our servers. We do not sell or share any of it. Details in the privacy policy.
Price changes are alert-only by default: you get a suggested new price with Apply and Dismiss buttons, and nothing happens until you choose. Auto-reprice exists but you have to switch it on yourself. Out-of-stock protection (zeroing eBay stock so you don't sell what you can't ship, and restoring it on restock) is one switch in Settings; until you turn it on, a supplier selling out is an alert for you to act on.
An eBay seller account and an AliExpress account. You link each one once in Settings by approving SellFalcon on eBay's and AliExpress's own pages, with nothing to paste, and the AI writing on this website runs on our key rather than one you have to sign up for. Chrome is only needed for the optional extension, which reads the occasional AliExpress product our servers cannot fetch; it is not the tool itself. The setup guide says exactly what to expect.
Nothing is on sale today, so no price is quoted anywhere on this website. There is no payment provider connected to the tool, and an account granted by a person is the only way in: a granted account has nothing to pay. When a provider is in place: monthly plans with everything included, the difference being how many team seats you need, and more than one eBay store stays the Business plan, which is a conversation rather than a checkout. Prices will come live from that provider and be shown before anything is charged, never typed into a page and never guessed. Cancelling will be a couple of presses in the provider's own portal, never a phone call, a form or a retention script. Accounts from the beta keep their promise: beta users will hear it from us first before anything changes for them.
Because this market is full of tools that promise always-on automation, hide their limits, and make cancelling a support ticket. A monitoring tool that quietly gets it wrong can zero your stock or cut your prices. We'd rather under-promise, guard every destructive action, and put the limits in writing on the front page.
Ask for an invitation: write to support@sellfalcon.com. Sign-up is by invitation and there is no checkout to walk through, so a complimentary account, granted by a person and dated, is the only way in at the moment. A person reads every request and sets you up the same working day. Setting up takes about fifteen minutes, and the setup guide says exactly what to expect.
Put a falcon on your listings
Accounts are created by invitation while sign-up is closed. A person reads every request and sets you up the same working day.
Include the email you want the invitation on, or write to support@sellfalcon.com. The beta promise holds: you hear about changes from us first.